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MIKE McCREADY

PORTFOLIO 

RESULT

  • Sold out (300 person capacity)

  • 92% of  21-28 yo

  • 50/50 M/F

  • 96 ad view completion rate

  • 6.8% CTR (paid)

BRIEF

WORK PRODUCT

Researched marketplace for promotional event opportunities post-covid to identify demand and strategize campaign. Complete brand development, including personas, web presence, advertising creative, media-buy, and ticketing system. Managed event production and sponsor relationships.

CLIENT

Multiple

TYPE OF CLIENT

Media & Events

CATEGORY

Brand Design • Advertising • Promotion • Research

CREATIVE & PAID

RESULT

Obtained distribution in new stores

Used in new product creation.

CASE STUDY - Download

BRIEF

WORK PRODUCT

Researched & analyzed new customer & market opportunities. Conducted focus groups, created targeted social content, developed launch strategy, including experiential

CLIENT

LYTT

TYPE OF CLIENT

Alcohol Brand

CATEGORY

Malt  Beverage

RESEARCH & CONTENT

RESULT

Increased weekly traffic from 100's to 1,000's

3 first page listing in Google search

Rapid ROI 

BRIEF

WORK PRODUCT

Analyzed SEO, redesigned web presence, & developed email campaigns. Implemented CRM, wrote optimized blog posts, and video content.

CLIENT

SQUARE ONE HOME INSPECTIONS (Maine)

TYPE OF CLIENT

Professional Services

CATEGORY

Home Inspections

SEO & WEB

RESULT

20% sustained increase in sales

CASE STUDY - Download

BRIEF

WORK PRODUCT

Collaborated with the owner & his design agency on rebrand that communicates what's new through paid ad creation, media buy, & campaign management.  Rapid rollout leading up to a grand re-opening.

CLIENT

SALT POINT MARKETING & CAFE

TYPE OF CLIENT

Market & Cafe

CATEGORY

Restaurant

RE-BRAND & PAID

side profile view of model in tattered jean shorts and crop top
multi-image of model in jean shorts wearing a green top and two smaller images close-up of the green felt material

RESULT

TBD

BRIEF

WORK PRODUCT

By combining her visual and my technical design, we made the designer's vision a reality.

CLIENT

Giulia

TYPE OF CLIENT

Portfolio

CATEGORY

Textiles, Fashion, Manfuacturing

FASHION DESIGN

RESULT

TBD

BRIEF

New online training services offered by experts in the small business federal government contractors requirements to comply with DFARS NIST-800-171 to get paid and this

WORK PRODUCT

Structured the site content with Kay, the managing partner, and designed a visually compelling site with a background narrative need, CTA's, Video, and a booking system for two instructors, including payment.

CLIENT

Just 2 Comply

TYPE OF CLIENT

Compliance

CATEGORY

Training

COMPLIANCE  COURSE

RESULT

N/A

BRIEF

WHAT WE DID

Creative elements for my personal brand. Content created as needed for sales presentations, inbound marketing. & client communications

CLIENT

Internal

TYPE OF CLIENT

Freelance Services

CATEGORY

Content for Presentations

IN-HOUSE

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